Average Reviews:
(More customer reviews)One of the book's biggest problems is that it rambles. The book has 14 multi-topic-chapters. This could be solved with going to 20 or 24 focused chapters. Part of the problem is the book's target audience - accounting, business or management majors that should know what IT can do for them. I have over 25 years in business and over 10 years in IT, dealing with Fortune 100 companies to mom and pop shops. When I read this book, I get they impression they talked to one person or one company and they take that as industry standards. Oops these generalizations miss the mark. If they talk to only one company they should say so- this is the way XYZ does this. If you have a 42 page chapter called "Database Systems and Business Intelligence" the business intelligence (BI) section should be longer than a 1/2 page. I have thought this book wouldn't be a good value at half the price.
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Intended for the Introduction to MIS course. It is the first course for an MIS major and is often required for business students. The approximate enrollments are over 100,000 units per academic year.
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